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Philadelphia Inquirer, The (PA)
April 13, 2003
Section: NEIGHBORS MONTGOMERY
Edition: N-MONTCO
Page: L02

There is no East vs. West with this menu variety
East Cuisine
Catherine QuillmanINQUIRER SUBURBAN STAFF

If some anthropologists wanted to do an analysis of cultural assimilation in the 21th century, they might do well to come to East Cuisine, a tiny restaurant that opened two years ago in a strip mall.

According to Vivian Lau, who runs East Cuisine with her husband, Raymond, the restaurant features more than 250 Chinese and Japanese dishes - that's not a typo - and caters to two distinct dining groups.
The first group is part of the region's large Asian population. They favor what Vivian Lau describes as Chinatown, or a cosmopolitan combination of many Chinese cooking styles. To me, the cuisine sounded Americanized. She called it "nice and simple, and very fresh."

The locals, or a group Lau refers to as "Americans," want - to her surprise - straight-up traditional dishes, such as seafood with bean curd, spicy Peking noodles, and fried dumplings.

The Asian diners don't mind a little flexibility, for instance, in the traditional chicken and fruit dishes. Instead of mangos and chicken, East Cuisine uses canned peaches - and, perhaps typical of this restaurant with a sense of big American appetites, a lot of other items - in a dish called Chicken and Peaches.

The dish comes with snow peas, baby corn, cucumber, cabbage, red bell peppers, tomatoes, and maraschino cherries used as garnish. Although different types of rice are offered - including brown - this dish comes with the customary steamed white rice. It is also seasoned with citrus sauce.

The Americans also like the traditional spinach and garlic dish (a Cantonese specialty), Vivian Lau said, and they also prefer the duck with pine nuts to the leaner Peking duck, an entree that takes more than 36 hours to prepare.

There are also those items on the menu that need footnotes, such as the "preserved" fish and the "salt-baked" squid.

No need to worry. There is nothing old or prehistoric about the fish - it's the dried herbs that are preserved. And salt-baked is a culinary term that doesn't mean the item is salt-encrusted; rather, it's used in the frying process.

I should point out here that garnish - and I don't mean little sprigs of parsley - is one of the many aspects that quickly levitate East Cuisine to the level of fine dining.

Raymond Lau is a master at carving vegetable "flowers," including the occasional Easter "rabbit" chiseled from a radish.

Aside from the decorative items, the tables are neatly set with white linen, white paper placemats, and white plates. The decor is visually calming, with rice-paper screens set in the restaurant's plateglass windows, and displays of Asian artifacts as well as the most healthy plants I've seen outside of a nursery.

Based on the clean, well-lighted appearance of the restaurant, I wasn't surprised to learn that the couple, who were high school sweethearts, have strong backgrounds in business.

That includes many years of work in a Chinese restaurant in New England owned by Vivian's family. Vivian's father, "an old traditional," ran the place and encouraged learning "by the hand" instead of by the book, Vivian said.

Overall, the food matches the upscale decor. It is carefully prepared, fresh in taste and appearance, and modest - that is, in price.

The Laus really know how to create "a happy face," as Vivian calls it.

During my lunchtime visit, Vivian Lau was not on hand - a rare occurrence, although the couple have a 13-month-old daughter to care for, I was told.

(Raymond Lau is also a real estate agent and meets clients when he is not working at the restaurant's front desk or filling in as chef in the kitchen that serves food daily.)

I could not fault any aspect of my luncheon, which included shrimp tempura, miso soup, the "East's Roll" (a cooked sushi roll with crab meat), and sweet and sour chicken.

Perhaps another "American" would find the sweet and sour a little on the bright side - the sauce was nearly fluorescent - and the maraschino cherries were not used as a garnish, but rather inside the dish. (For me, that meant eating around the dreaded "cocktail" cherries.)

Considering, though, that my dining companion and I each had a pair of menus to review, with mind-numbing lists of the Chinese and Japanese offerings, it is a wonder we made any decisions at all.

Contact suburban staff writer Catherine Quillman at 610-701-7629 or cquillman@phillynews.com.

Broad Axe Shopping Center, 851 W. Butler Pike, Broad Axe. 215-283-9797.

Hours: Full menu served 11 a.m. to 10 p.m. Monday through Thursday, 11 a.m. to 11 p.m. Friday and Saturday, and noon to 9:30 p.m. Sunday.

The menu: More than 250 Chinese and Japanese dishes, and a raw bar. There are also numerous vegetarian dishes as well as a "health food" section with steamed items. It's a BYO, so if you don't like some traditional beverages, such as green and black tea, bring your own.

I'll have another: With such an extensive and varied menu, it's impossible to narrow down the recommendations. However, the kitchen is particularly skilled at steamed dishes as well as flash-frying. The tempura-fried appetizers are perfected to a feather-light crunch. The sushi rolls with seafood are excellent, too.

How much: Appetizers range from $1.40 (egg roll) to about $12.95 (soup or noodle dishes). Sushi and sashimi are served a la carte, two pieces per order, for less than $5. Cantonese entrees are from $9.95 to $19.95. All major credit cards except Discover accepted.

How loud: Very quiet, but pop music might be blaring during lunchtime hours.

Reservations: Recommended on the weekend.

Children's menu: No. But with a menu this extensive, families are sure to find something. The kitchen also will adjust spices to a patron's taste.

Smoking: No.

Facilities for handicapped: Yes.


Illustration:PHOTO

RON TARVER / Inquirer Staff Photographer

Sush Zi Long Li prepares sushi at East Cuisine in Broad Axe. The restaurant offers more than 250 Chinese and Japanese dishes.

Raymond and Vivian Lau own the restaurant. The couple cater to two distinct groups: the area's Asian population and "Americans."


Copyright (c) 2003 The Philadelphia Inquirer